Podcast advertising is not a one-size-fits-all audio medium. It is essential to consider the environment and the different podcasts you are buying. Understanding your goals and the audience you're targeting is critical.
A Powerful Women’s Meditation Network
Katie Krimitsos, Founder of The Women's Meditation Network, made a decision that would impact hundreds of thousands of women around the world who were waiting for her help.
Podcast Advertising Best Practices Every Marketer Should Know
Here are our best practices for podcast advertising that any marketer can implement to get results from their ad campaign.
Podcast Advertising Case Study Review
We breakdown a podcast ad campaign case study from a brand that came to us looking for help. We share opportunities for improvement and podcast advertising best practices.
A Marketers Rollercoaster Journey With Podcast Sponsorship
As marketers, we know that it is becoming increasingly challenging to reach consumers with ads, but podcasts are an incredible medium to connect to consumers with strong purchase intent.
How Effective Are Podcast Host Read Ads?
As marketers, we know that it is becoming increasingly challenging to reach consumers with ads.