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TEST

BRAND AWARENESS

DIRECT RESPONSE

HOST READ

ADS

Get the Marketers Guide To Podcast Advertising

MATCHMAKING

NEGOTIATION

CAMPAIGN GUIDANCE

ADVERTISERS, YOUR TARGET MARKET IS LISTENING TO PODCASTS.

We can help you reach them with host-read endorsement ads.

We represent around 70 high-quality podcasts that deliver host-read, endorsement ads, that feel like organic content in each episode.

Our podcasters have cultivated genuine relationships with their listeners, so their influencer endorsement generates credibility and elevates your brand.

We work in synergy with you to identify the best podcasts to share your message with and guide you through the creation of your advertising campaign to maximize your results.

LISTEN TO A host read AD

Pat Flynn – Smart Passive Income

HOW DOES PODCAST ADVERTISING WORK WITH US?

PREPARE

Preparation is key to a successful campaign. Therefore, we meet with you to discuss your goals, target audience, budget, and specific criteria about the podcasts you are interested in sponsoring. We will also use our extensive experience to make recommendations or enhancements to drive better results.

BUILD

We curate a list of podcasts that match your needs (as closely as possible) and present you with a proposal for a test campaign. We highly recommend that advertisers start with a test campaign to refine their messaging, target customer, and results. Next, we guide you through the process of campaign creation with proven tips and tactics. We liaise with the podcasts on your behalf to make sure they are ready prepared.

IMPLEMENT

Lastly, the campaign goes live. We stay in contact throughout the campaign, making sure it runs as smoothly as possible. You will keep us updated on your results and changes that need to be made (if any). After the campaign is complete, we will schedule a time to walk through your results and set up the next steps.

STEP ONE

STEP TWO

STEP THREE

No more wasted hours spent searching for the right podcast to advertise with. No more worrying about how to build your ad campaigns.

TAKE ME TO YOUR PODCAST ADVERTISING BEST PRACTICES

Advertisers who love us

We started working with True Native Media because of its extensive portfolio of podcasts that fit the content verticals and audiences we wanted to reach. What really blew us away was the integrated analytics services that allowed us - for the first time - to really see the traction our podcast investments were having. We had campaigns that were ROI positive! This gave us the proof we needed to double our podcast advertising budget and go deeper on our podcasting journey as a product.

Brad Wells

PR Manager | Setapp

As a small business owner, I need to advertise. But, more importantly, I need my advertising to get results. My ads on The Prancing Pony were perfect, and the hosts enthusiastically brought my brand to life. True Native Media made it easy for me to reach my target audience. Thanks, True Native Media!

David Derus

Founder | Dice Envy

WHY advertisers CHOOSE US?

boutique company

Personalized service is at the core of what we do. We are hyper-focused on providing a unique experience for each advertiser we work with, tending to their individual needs.

hassle-free experience

We take care of the daily grind and time consuming conversations for you, so you can do what you do best, drive business through the creative process.

curated podcast roster

We pride ourselves in selecting and collaborating with quality podcasts, in a variety of genres, that have highly engaged audiences.

EXPERIENCED PODCAST LEADERS

We have been in the podcast industry for over 6 years, and placed +50K ads. We have the experience you need.

Our Podcast roster

TAKE ME TO YOUR FAQ'S

BLEND PODCAST ADS WITH EXISTING MARKETING STRATEGIES

Whether you want to diversify your ad spend, add a new revenue stream, or test out podcast advertising as part of your experiential marketing, you have come to the right place.

With us at your side, you will be a podcast advertiser pro in no time and produce return on spend at scale.

MATCHMAKING

NEGOTIATION

CAMPAIGN GUIDANCE

ADVERTISERS, YOUR TARGET MARKET IS LISTENING TO PODCASTS.

LISTEN TO A host read AD

HOW DOES PODCAST ADVERTISING WORK WITH US?

PREPARE

BUILD

IMPLEMENT

No more wasted hours spent searching for the right podcast to advertise with. No more worrying about how to build your ad campaigns.

TAKE ME TO YOUR PODCAST ADVERTISING BEST PRACTICES

Advertisers who love us

WHY advertisers CHOOSE US?

boutique company

hassle-free experience

curated podcast roster

EXPERIENCED PODCAST LEADERS

Our Podcast roster

Full Podcast Roster

Business

entertainment

female lifestyle

health

history

parenting

productivity

true crime

Wedding

TAKE ME TO YOUR FAQ'S

BLEND PODCAST ADS WITH EXISTING MARKETING STRATEGIES