September 25, 2024 · 40 min

Unlocking Success: Audacy’s Podcast Playbook & Ad Strategies

“There’s only one medium that can you with you from experience to experience in every day life." On today's episode of The Podcasting Advertising Playbook, our host, Heather Osgood, sits down with Senior Vice President, Research and Insights at Audacy, Idil Cakim, to unpack: Audacy's 2024 Podcast Pl…

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Unlocking Success: Audacy’s Podcast Playbook & Ad Strategies

The Podcast Advertising Playbook with Heather Osgood

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Episode guest

Senior Vice President

Research and Insights at Audacy

Episode Show Notes

“There’s only one medium that can you with you from experience to experience in every day life."

On today's episode of The Podcasting Advertising Playbook, our host, Heather Osgood, sits down with Senior Vice President, Research and Insights at Audacy, Idil Cakim, to unpack:

  • Audacy's 2024 Podcast Playbook
  • Key recommendations for measuring campaign success
  • Important factors for new advertisers to think about

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