About True Native Media

True Native Media is an independent podcast representation and advertising agency built on the belief that great partnerships create lasting value. We bring creators, brands, and agencies together through industry expertise, meaningful relationships, and a shared commitment to the future of podcasting.

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The people behind True Native MediaIndependent Since 2016. Built for What's Next.A team of strategists, relationship builders, and podcast enthusiasts who care about the people and businesses behind every partnership.

Our story

A Lot Has Changed Since 2016. So Have We.

When Heather Osgood founded True Native Media in 2016, podcast advertising was still finding its footing. With a background in radio advertising and a belief in the potential of podcasting, she saw an opportunity to help independent creators build sustainable businesses while connecting advertisers with audiences in a more meaningful way.

What started with a focus on authentic, host-read advertising has grown into a podcast representation and advertising agency working with hundreds of shows and brands across the industry.

Today, the way people create, distribute, and consume content looks very different. And as the industry continues to evolve, so does our approach to representation, monetization, and the partnerships that make it all possible.

Our Vision

Great podcast advertising starts with trust. Trust between creators and their audiences, between brands and their partners, and between the people working behind the scenes. We believe the strongest partnerships respect those relationships and create meaningful value for everyone involved.

Our Mission

Podcasting is no longer defined by a single platform, format, or advertising model. As creators build businesses that extend beyond audio, we're evolving alongside them, expanding how we approach representation, monetization, and brand partnerships while staying true to the relationships that built our business.

By the Numbers

Proven reach and scale over a decade in business

400+: Podcasts Served
800+: Advertisers Served
926M: Impressions Served

Meet the Team

Professionals with backgrounds spanning talent representation, digital media, and advertising.

Heather Osgood
Founder & CEO
A serial entrepreneur with a background in radio advertising and a love for podcasting.
Nick Gryniewicz
Vice President
Brings 8 years of audio programming and production experience across radio and podcasting, leading team development and strategy.
Audrey Renken
Senior Account Executive
Brings over 7 years of multi-channel advertising and sales expertise, having booked campaigns for more than 200 brands.
Ame Fuhlbruck
Fuhlbruck
Takes a data-driven approach to building meaningful partnerships between brands and podcast creators, focusing on authentic endorsements that resonate with audiences. With a passion for connecting brands and creators, she helps develop strategic collaborations that drive results across the podcast and digital advertising landscape.
Emily Melton Lemonds
Account Executive
Brings over 15 years in global sales for multimillion-dollar brands and startups, now focused on social, digital, and audio media.
Melanie Margolin
Account Executive
Brings more than 20 years of advertising sales experience, with deep roots in the Out-of-Home industry.
Anthony Firn
Lead Engineer
A computer and electrical engineer with experience across software and hardware development.
Tamala Edmonds
Operations Manager
Brings over 20 years in radio, with deep experience in audio advertising, project management, and ad operations.
Sabrina Nielsen
Marketing Director
Leads brand strategy, storytelling, and marketing initiatives that strengthen industry relationships, elevate the agency’s presence, and drive growth.
Jeff Stormer
Talent Development Manager
An award-winning digital marketer and podcast producer with 12+ years in digital marketing and 9 years of independent podcast production.
Ashley Andreshak
Accounting Manager
Brings 16 years of experience in accounting and bookkeeping, managing the finances for True Native Media.
Juan Daniel Vega
Operations Specialist
Supports the team through campaign coordination and workflow organization. Bilingual in Spanish and English.
Diego Lombana
Operations Support
Brings over 5 years across administration, operations, and digital marketing support for companies in Canada and the US.
Isabella Gutierrez
Operations Specialist
With a strong eye for detail and a collaborative approach, Isabella keeps podcast advertising campaigns organized and running smoothly from planning through launch.
Valentina Hincapie
Operations Specialist
Passionate about organization and collaboration, she works closely with her team to ensure podcast advertising campaigns are executed seamlessly, with attention to every detail along the way.
Juan Andrés Velásquez
OPERATIONS SPECIALIST
With over five years of experience in client support and operations, Juan specializes in streamlining processes, improving efficiency, and providing reliable, detail-oriented support that keeps teams and businesses running smoothly.