Podcasts Can’t Survive Without Diversity w/ Tangia Al-awaji Estrada
The Podcast Advertising Playbook with Heather Osgood
0:0047:24
January 18, 2023 · 47 min
Podcasts Can’t Survive Without Diversity w/ Tangia Al-awaji Estrada
“When we don’t have that level of diversity in our industry, it doesn’t bode well because you’re very quickly going to be irrelevant. As those younger people and those new minds come into things, if it doesn’t engage them, they just won’t deal with it. There won’t be like some kind of fight by the n…
Episode Show Notes
“When we don’t have that level of diversity in our industry, it doesn’t bode well because you’re very quickly going to be irrelevant. As those younger people and those new minds come into things, if it doesn’t engage them, they just won’t deal with it.
There won’t be like some kind of fight by the next generation to save podcasting. They just won’t engage with it.”
Tangia Al-awaji Estrada is the co-founder of BIPOC Podcast Creators, and today she sat down with Heather Osgood to talk about diversity and podcasting.
(BIPOC = Black, Indigenous, and People of Color)
Heather and Tangia talk about:
- What is BIPOC Podcast Creators?
- The current demographics of podcast creators.
- Gen Z & their demand for diversity and inclusion.
- Discoverability issues for minority podcasters.
Gen Z is entering adulthood, and they value diversity. If you’re not willing to adapt, your show might be left behind.
________________________________________
To learn more about BIPOC Podcast Creators, visit their website:
https://www.bipocpodcastcreators.com/
Connect with Tangia Al-awaji Estrada:
https://www.instagram.com/tangiarenee/
https://www.linkedin.com/in/tangiarenee/
________________________________________
More of a visual person? Watch this episode on YouTube.
Ready to learn more? Check out our blog for more podcast advertising tips.
If you get value from the content, please consider subscribing and leaving a review!
You can also follow us on social
Twitter - @truenativemedia
Instagram - @truenativemedia
YouTube - True Native Media
LinkedIn - Heather Osgood | True Native Media | Podcast Advertising Playbook
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
More Episodes
All episodes
We’ve all heard the horror stories of smart homes listening to your conversations when they shouldn’t be or mentioning you need a product and immediately getting a targeted ad for it. As our society gets more reliant on technology, privacy is a hot topic. Which begs the question, is there a privacy …
Guest: Jay Green. Jay
“One of the things that you and I had been talking about is this idea of creating a successful relationship from beginning to end… We want the content creator to be rewarded. We want the ad seller to be rewarded, and we want the advertiser to be rewarded. It has to be a win across the board.” In tod…
“So, the way that I always love to think about it is for the independent podcaster, True Native Media really acts as a pseudo sales arm.” In over 100 episodes of The Podcast Advertising Playbook, Heather Osgood hasn’t spent a lot of time talking about what we do at True Native Media - but that’s abo…
Ready to advertise?
Partner with top-tier creators and let us design, build, and optimize your podcast campaigns.
Start advertisingWant to grow your show?
Join our curated network of shows and let our expert sales team scale your ad revenue.
Join our roster