Podcast Advertising: 2021 Mid-Year Predictions And Trends
The Podcast Advertising Playbook with Heather Osgood
0:0011:35
July 7, 2021 · 12 min
Podcast Advertising: 2021 Mid-Year Predictions And Trends
With the podcast advertising landscape changing so rapidly in the last 6 months, I want to take a moment and talk about the trends I am seeing and my predictions for the next 6 months. I will cover: 1. The rise of programmatic ads and how this will positively affect host-read ads. 2. What dynamic in…
Episode Show Notes
With the podcast advertising landscape changing so rapidly in the last 6 months, I want to take a moment and talk about the trends I am seeing and my predictions for the next 6 months.
I will cover:
1. The rise of programmatic ads and how this will positively affect host-read ads.
2. What dynamic insertion is lacking.
3. The lastest thing advertisers require for their ad campaigns.
I would love your take on these, so message me on Linkedin. As of this month, we are moving to bi-monthly episodes.
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