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Podcast Listeners

Listen A LOT

Listen FREQUENTLY

Are HIGHLY TARGETED

pod·cast

[pädˌkast]

1. a digital audio file made available on the Internet for downloading to a computer or portable media player, typically available as a series, new installments of which can be received by subscribers automatically.

HIGHLY TARGETED

Podcasts are HIGHLY TARGETED audiences. Listeners listen because the are devoted to the content being shared

million

13 million people listen to podcasts on a given day.

hours

Americans listen to approximately 21,117,000 hours of podcast audio each day.

*The Podcast Consumer 2015, Edison Research

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